Charities may now create PURLs for their mycause campaigns
A PURL is a personalised URL for your donors and prospects
Each donor gets their own personalised URL link. The link is preloaded with the prospect's data, including name/email/dollar amount. The link correlates to the ask in your communications. Eg Jane, Can you help us with $180 today? The link lands on the campaign that is pre filled with the donor data and $180 (for example)
In order that PURLs can not be recreated and expose your donor data there is security hashing in the link.
mycause has built an automated process to create your PURLs
This is a premium feature with extra charge.
To action PURLs in your campaign please contact mycause admin